Who we are

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Nancy Draude, President, Draude Marketing

Having over 20 years experience in the field of sales, marketing, and service excellence, Nancy Draude, President and founder of Draude Marketing Group, has a goal to help others achieve their goals!

Draude Marketing Group is a premier provider of support services to companies committed to sales and service excellence. As business coaches, consultants and research analysts, they help companies in all aspects of creating positive, memorable customer experiences.

Core areas of expertise

  • Conduct research of all types including assessment surveys of the companies brand, customer perceptions, and employee attitudes
  • Establish standards of performance
  • Training and monitoring for customer sales and service excellence
  • Sales and service tracking and measurement programs (PerformanceChek mystery shopping)
  • Implementation of effective recognition and reward programs
  • Implementation of effective merchandising programs including promotional, directional and compliance signage

Believing "What gets measured gets done" Nancy established a division of her company called PerformanceChek™ mystery shopping.

PerformanceChek™ is dedicated to providing clients with state of the art mystery shopping programs designed to give timely, accurate and meaningful feedback. Bottom line, customers vote with their feet and we tell you what you need to know to keep them walking through your door.

Business Ethics and Philosophy

As a Christian, Nancy Draude is quick to emphasize that business ethics and demonstrating a genuine concern for those her firm has the privilege of helping is important. Draude Marketing Group wants to help companies, and the people within them, be their best.

Nancy, her husband David, daughter Meghan, and son Trey, live in Lancaster, PA, where the company is based.

We invite you to meet all the members of the Draude Marketing team!

© 2005 Draude Marketing Services | 717-371-5310 | Request a quote

"You never really lose until you quit trying." -- Mike Ditka